15. Lure the tiger from his mountain lair

This stratagem is for a situation where an attack is necessary on a powerful and well entrenched competitor. The idea is to either get the tiger to abandon a lair or market that you want or to lure someone away from their established support mechanisms.

If you ever have to negotiate an international contract one of the main points to be agreed is the applicable law for the contract. Each side will want the contract to be governed by the law of their own country as this will give them an advantage. By getting your law agreed you have “lured the tiger from his lair”.